PMU Forms
Revolutionizing Consent Management for Permanent Makeup Professionals

Project Overview
PMU Forms is a comprehensive iOS application designed specifically for permanent makeup artists and beauty professionals. The app transforms the traditional paper-based consent and client management process into a streamlined digital experience, saving time, reducing errors, and ensuring legal compliance.
Built with the unique needs of PMU artists in mind, the application handles everything from initial client consultation to post-procedure follow-ups, all while maintaining HIPAA compliance and ensuring data security.
500+
Active Professionals
10,000+
Forms Processed
4.8★
App Store Rating
60%
Time Saved
The Challenge
Paper Overload
PMU artists were drowning in paperwork, spending hours managing physical consent forms, health questionnaires, and aftercare instructions.
Legal Compliance
Ensuring proper consent documentation and maintaining records for legal protection was complex and error-prone with traditional methods.
Client Experience
Clients expected a modern, professional experience but were met with lengthy paper forms and waiting times.
Data Security
Protecting sensitive client health information while maintaining accessibility for the practitioner was a critical requirement.
The Solution
Digital Transformation
We developed a native iOS application that digitizes the entire client management workflow. The app features intelligent form builders, digital signature capture, photo documentation, and automated reminder systems.
Key Features Implemented
- Smart Forms: Customizable digital forms with conditional logic and auto-population
- Digital Signatures: Legally binding e-signature capture with timestamp verification
- Photo Documentation: Before/after photo management with annotation tools
- Client Portal: Secure client access for viewing forms and aftercare instructions
- Automated Reminders: SMS and email reminders for appointments and touch-ups
- Cloud Backup: Automatic encrypted backups ensuring data is never lost
- Offline Mode: Full functionality even without internet connection
- Export Options: PDF generation and email capability for all documents

Development Process
Research & Discovery
Conducted interviews with 20+ PMU artists to understand their workflow, pain points, and regulatory requirements. Analyzed competitor solutions and identified gaps in the market.
UX/UI Design
Created user personas and journey maps. Designed wireframes and prototypes focusing on speed and ease of use during client consultations. Implemented a clean, professional aesthetic.
Development
Built using Swift and SwiftUI for optimal iOS performance. Implemented Core Data for local storage and CloudKit for synchronization. Integrated with payment processors and SMS gateways.
Testing & Refinement
Beta tested with 50 PMU professionals. Conducted security audits and HIPAA compliance verification. Refined features based on user feedback and usage analytics.
Launch & Growth
Successfully launched on the App Store with a comprehensive marketing campaign. Achieved 100+ downloads in the first week and maintained a 4.8-star rating.
Technology Stack
Frontend
- Swift 5.0
- SwiftUI
- UIKit (legacy components)
- Combine Framework
Backend
- CloudKit
- Core Data
- Firebase Auth
- Node.js API
Services
- Stripe Payments
- Twilio SMS
- SendGrid Email
- AWS S3 Storage
Security
- AES-256 Encryption
- Biometric Authentication
- SSL/TLS
- HIPAA Compliance
Results & Impact
Business Growth
Clients reported a 40% increase in booking efficiency and 30% growth in revenue due to improved client management and reduced no-shows.
Time Savings
Average time spent on paperwork reduced from 2 hours to 20 minutes per day, allowing artists to focus on their craft and serve more clients.
Client Satisfaction
Client satisfaction scores increased by 35% due to streamlined check-in process and professional digital experience.
Legal Protection
100% compliance rate with consent documentation requirements, providing complete legal protection for practitioners.
"PMU Forms has completely transformed my business. What used to take hours now takes minutes. My clients love the professional experience, and I love the peace of mind knowing all my documentation is secure and compliant. This app is a game-changer for any PMU artist."- Licensed PMU Artist